Wrapped in Prada Winter Magic ...
There’s something so comforting about stepping into a Prada boutique in winter – the soft lighting, the sleek rails, the feeling that you’re about to fall in love with far too many pieces. I’ve always adored Prada, but their winter ready-to-wear has me completely wrapped around its little finger this season.
So, consider this your virtual stroll through the collection with me. From the structured coats that feel like wearable architecture, to beautifully crafted bags and winter boots that are impossible to resist – I kept telling myself I’d be sensible… and naturally ended up buying more than planned. But honestly, can you blame me? The accessories alone were enough to test anyone’s self-control.
I’ll walk you through the pieces that caught my eye (and a few that came home with me). Grab a cosy drink, settle in, and let’s go – welcome to my virtual Prada winter boutique.
Bags & Shoes
The bags and shoes this season are simply irresistible – part of a perfect winter edit that I can’t get enough of. Plush fur details, classic leathers, cosy loafers, boots made for snowy walks, and even winter-ready sneakers… every piece feels thoughtfully designed and utterly chic. The winter selection at the Prada boutique in St. Moritz is particularly special, making it my absolute must-visit stop whenever I’m there. Honestly, it’s impossible not to fall in love with at least one (or three!) pieces.
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JACKETS & COATS
The jacket and coat selection this season is simply beautiful – full of those classic, forever pieces that you know will stay in your wardrobe for years. There’s everything from warm, mountain-ready puffers to elegant fur coats and sharp tailored styles that make any winter outfit instantly feel more polished.
And the colours… a dream. Rich brown tones everywhere, which I personally adore. Brown is definitely my colour of the season, and Prada’s take on it feels warm, refined, and unmistakably chic. Every piece has that subtle luxury touch that makes slipping it on feel like a little winter ritual.
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Cosy Winter Essentials
The knitwear this season is pure winter comfort, and I’m completely smitten. There’s nothing quite like slipping into a soft, cosy jumper when the temperatures drop – especially when it has that classic fair isle pattern I adore so much. It’s my ultimate winter staple, perfect for Christmas time, chalet trips, and those slow, snowy mornings in the mountains. Prada’s knits manage to feel both nostalgic and elevated, wrapping you in warmth while still looking effortlessly chic.
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Accessories
And then there are the accessories – the final touch that turns a winter outfit from nice to effortlessly chic. Sunglasses, hats, gloves, scarves, statement jewellery… Prada always nails this part. I actually tried on a wool hat that was so sweet, and one of those balaclava‑style headpieces that leaves only your eyes and face visible – such a bold, cool vibe. All in all, the winter accessories selection is dreamy, perfect for cold days but also for those special outings when you want to stand out.
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I absolutely love visiting their boutiques – there’s always something that completely wows me. Each trip feels like a little treasure hunt, and by the time I leave, I’m already excited for my next Prada visit. Happy shopping until then!
