MILAN I LOVE YOU. STAY SAFE.
Very, very busy Milan Fashion Week, maybe busier then ever. Many shows, presentations, fittings, cocktails, dinners and parties. Many friends gatherings and after show parties. Apart from crazy schedule, I felt my social life was so engaging during this MFW. Milan is definitely one of my favourite cities and I really hope that all the health situation is going to improve very quickly. Until then stay safe.
Etro brought American Western spirit with strong shoulders, thick waist belts, gold lamé, '80s accessories.
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MFW TRENDS
Smart colour combinations, silhouettes, print mania, florals, a lot of turquoise and lilac, big shoulders, big hats, bolo ties.
Missoni teaches us geometry with Angela Missoni who paints outside the lines with her kimono look-like tops, smooth suits in chevron and knit slip dress.
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Rene Caovilla searched for inspirations in the glamour of the 60s and 70s and reinterpreted all ideas with the new 2020 Fall/Winter collection.
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Emilio Pucci stayed true to its DNA and bright lady like colours to very uniform short and longer suits adoptable for every situation.
Furla, iconic Italian brand, presented bright colours, glitter, shine, chains and lady power, all from mini to top handle and very practical bags.
“Dressing is itself kind of a minor daily ritual, and clothes are what we all wear to perform our lives. A fashion show has always been, and still is, the most concentrated reminder of that.” New York Times
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BOSS IN LILAC
Hugo Boss Design Director Ingo Wilts brought calmness with this season show, jammed with suits in a dusty purple. Special guest was new eyewear celebrity representative (my celebrity crush) Orlando Bloom with his adorable puppy. <3
Silvia Venturini Fendi proved that women can be powerful even in their most tactile, elegant, and romantic moments. Dresses with puff sleeves and illusion curved necklines were my faves almost during this entire fashion week. I am completely obsessed with the entire Fendi collection, from Fendi Baguettes and Peekaboos to big transparent sunglasses and overpowering coats.
#MAKEAPROMISE campaign
Louis Vuitton is committed to raising awareness and funds for UNICEF to support the most vulnerable children around the world. By purchasing the Silver Lockit designed by Virgil Abloh, clients have the opportunity to support UNICEF’s work in disaster -affected countries and reaching children in vulnerable situations. I know it might seem unrelated to MFW, but during this fashion week in Milan I wanted to raise awareness about it.
The Silver Lockit is inspired by the tumbler lock invented by Georges Vuitton in 1890 to protect clients’ most precious belongings. Since the launch of the Silver Lockit, the Louis Vuitton for UNICEF partnership has raised nearly ten million US$ for UNICEF to help children at risk.
VERSACE
Donatella presented multidimensional women power with structured crystal-studded dresses, hourglass minis, little black dresses, influential suiting, technicolor prints and sporty puffers and knits.
ARMANI
Giorgio said big yes to recycling and inspired all of us to always be more responsible towards our ecosystem. Emporio Armani show was mix of big collars, puffy sleeves, leather, checkprint, velvet material and fur.
Fog, lights and extent music marked Moncler
The Moncler Genius 2020 presentation showcased 12 designer collaborations with Moncler. Each of them exibxit its collection in separate room or with special installation. For example, British designer, Jonathan Anderson tried to make puffer jackets before, but Moncler’s technical reins allowed him to realise his vision. The set for Richard Quinn’s show, looked like some kind of space shuttle. His models wore coats with 60s inspired patterns with black or white feather.
CHECK OUT MY BEHING THE SCENE OF MFW AW2020
Thank you for reading this one. I am looking forward to your comments what outfit or style you liked the most.
